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ONE = 900
Brita
An advertising campaign focused on Brita’s mission —to combat plastic water bottle waste— by focusing on their innovative elite filter, which can replace the use of up to 900 standard plastic water bottles.
ONE = 900 is delivered through experiential, impactful, and lasting executions.
Brand
Brita
Replaceless.
Replace less
An advertising campaign focused on Brita’s mission —to combat plastic water bottle waste— by focusing on their innovative Longlast filter, which lasts 3x longer than their standard.
Replaceless. Replace less is delivered through experiential, impactful, and lasting executions.


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