Eggs & Ears

Brand Toronto Zoo

Eggs and Ears is an Easter campaign for the Toronto Zoo, focused on AR, animation, and an app concept.

"Eggs" lets visitors use the AR app to paint a physical egg located at the zoo. "Ears" is the filter found on the app — hold the camera up to an animal, and bunny ears appear! Capture and share!

Eggs and Ears is a digital campaign for the Toronto Zoo, focused on AR, animation, and an app concept.

"Eggs" is an AR event where visitors use the app to paint a physical egg located at the zoo. "Ears" is a filter found on the app. Hold the camera up to an animal, and bunny ears appear! Screenshot and share!